TRISTA over the years has proven time and again its brand building ability. TRISTA has a strong history of working with confectionery/snack food brands. Our management team has an in-depth knowledge of the West African markets with over 30 years of experience working with global premium brands.
TRISTA has a very strong financial base and expertise to manage the complicated credit system in West African markets.
TRISTA always has believed that ‘DISTRIBUTION’ is one of the main pillars to succeed and hence is the foundation of TRISTA in West Africa